Instagram Launches QR Codes Globally, Letting People Open A Profile From Any Camera App
David Bembry • August 23, 2020
Instagram is bringing QR codes to the app.
Users can now generate QR codes that’ll be scannable from any supporting, third-party camera apps.
The idea is that businesses can print their QR code and have customers scan it to open their Instagram account easily.
To generate your QR code, go to the settings menu on your profile and tap QR code.
Instagram previously deployed a similar system called Nametags, which were internal QR-like codes that could only be scanned from the Instagram camera.
Multiple other apps employ their own QR-like system, including Twitter, Facebook, Snapchat, and Spotify.
But with the pandemic, it’s unsurprising to see Instagram embrace the more open QR system.
Restaurants have begun leaving QR codes out instead of their physical menus, and other businesses request that people scan a QR code to load their website.
While Nametags might have worked for this purpose, QR codes make it easier for people to scan and make them less reliant on taking out the Instagram camera to access information.
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